Content Architect.

systems thinker.

AI Whisperer*.

*it told me to say that

photo of Eric

Hello World

I am a Content Architect and Strategist. I turn product chaos into scalable information systems.

With over 15 years of experience at companies like AWS, the Associated Press, and FTI Consulting, I’ve learned that content isn’t just a decorative layer added at the end of a sprint, it’s core infrastructure.

I don’t just write for users, I build the ecosystems that make content possible. By operating where developers work (leveraging version control, docs-as-code, and Generative AI) I design workflows that automate the heavy lifting. My systems have scaled single writing resources across massive product lines, cut documentation turnaround times by 80%, and significantly reduced integration friction for external developers.

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FTI Consulting logo
amazon.com logo
AWS Logo

ARCHITECTURE & STRATEGY SAMPLES

Product Strategy

Modular documentation architecture for a new documentation platform.

View Case Study

Doc Site

API & Docs-as-Code site using MoMA data.

View Case Study

AI Workflows

AI Automated documentation pipeline, with human checks.

View Case Study

Domains & Technical Skills

Content Strategy

UX Writing, Information Architecture, A/B Testing, Localization Management, Accessibility (WCAG).

AI & Innovation

Prompt Engineering, LLM-driven Content Scaling, AI Workflow Integration, Automating Churn.

Technical & Tools

Docs-as-Code, Markdown, Git/GitHub, VS Code, Figma, Sketch, Madcap Flare, Asana, HTML/CSS.

Leadership

Stakeholder Management, Agile/Scrum, OKR Tracking, Cross-functional Collaboration.

Professional Experience

amazon.com logo
aws logo

Senior UX & Technical Writer

  • AI & Scale: Pioneered the use of LLMs to scale single technical writing resource across multiple products to reduce turnaround by 80% (14 days to 3 days).

  • Design Systems: Built and maintained content templates in VS Code and Git, ensuring a "Single Source of Truth" for product language.

  • Research Partnership: Analyzed customer feedback loops to iterate on UX mockups in Figma/Sketch, influencing the product roadmap.

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Documentation Manager

  • Content Systems: Architected responsive help pages using Madcap Flare (XML/CSS) and WalkMe, ensuring content was responsive across devices.

  • API & Developer Experience: Collaborated with tech leads to author API documentation that reduced integration friction for external developers.

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Technical Support Engineer

  • Process Improvement: Redesigned Incident Reporting templates to cut editing time by 41% (12 hours to 5 hours).

  • Compliance: Supported ISO 27001 certification through rigorous security documentation and access management.

Case Studies

AI-Native Content Operations

Challenge: High-velocity engineering teams required accurate, timely documentation without increased headcount.

The Solution: Architected an AI-native intake and drafting workflow. I used prompt engineering to generate initial drafts and structural templates, enabling the team to focus on high-value UX editing.

  • Impact: Reduced documentation turnaround time by 80%, enabling the team to hit 100% of release windows.

  • Innovation: Integrated AI tools into an Asana-managed workflow, automating the operational process for scalability.

  • UX Win: Reduced "fit and finish" meeting durations by 83% by pre-validating content.

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Overhauling & Modernizing Content

Challenge: Existing content was static, inaccessible, and lacked measurable engagement data.

The Solution: Took the Markdown-based "Docs as Code" system and partnered with UX researchers to adjust information architecture and implement a page-rating dashboard for real-time feedback.

  • Data Impact: Improved accessibility scores by 753% (1.7:1 to 14:1 contrast ratio), directly supporting inclusive design goals.

  • Business Value: Lifted the page rating of the 3rd most-visited asset90% (2.9 to 3.8/5)through A/B testing.

  • Efficiency: Slashed draft creation time by 60%, freeing up creative time for strategic initiatives.

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Driving feature adoption

The Challenge: Users were not engaging with new, complex features due to dense, support-focused documentation.

The Solution: Pivoted strategy from "support" to "enablement." Launched interactive WalkMe guides and managed a global localization effort to meet users in their native context.

  • Adoption: Drove a 214% increase in feature adoption, directly impacting product ROI.

  • Strategy: Conducted a massive content audit to deprecate low-value assets, reducing administrative debt by 33%.

Let’s Work Together

Interested in using AI to up level and scale your content?